Press Release Distribution

For most people, writing a good press release is daunting enough. But effective press release distribution can be even more of a challenge. 

In days gone by, you simply printed up your press release, built a mailing list, and distributed it using snail mail.

That still works, but thanks to the Internet, there are now so many more online distribution possibilities.

For a case study, see our article on electronic press release distribution. 

The best known and possibly the most widely used online distribution system today is PRWeb. It's a fee based distributor, and it's a proven winner at getting your press release in front of journalists and other interested parties. Click on PRWeb press release distribution for more information on how they do it. 

There are also a number of instantly-available press release distribution software programs.

Press Equalizer has been on the market for several years and is a proven winner. It automates distribution and allows the user to choose specific companies and market segments. We at Press Release Success have used it several time for sending out our own press releases, and have found it to be easy to learn, effective and reliable. Click on Press Equalizer to learn more.

Press Release Fire is a more recent entry onto the market, but it's received excellent reviews so far. It's designed by well-known search engine marketing expert Brad Callens, who was among the first to realize the enormous benefits of electronic press release distribution. To visit the home page, click on Press Release Fire.